- Frequency : news events that fit the schedule of the local news broadcaster are more likely to be given attention; events that have either several Short bursts of activity or those that happen quickly are favoured.
- Threshold: for local news, this describes the unimportance of an event to the local community rather than to the Nation.
- Simplicity: stories that are easier for the whole of the local community to understand are preferred, especially those with clear heroes and villains, winners and losers, culprits and victims, as opposed to more complex stories which may be given less prominence. this describes a rather patronising 'deficit model' of the audience.
- Continuity: 'stories with legs' those that will be on-going and will maintain their level of the interest for the local audience over time, are favoured.
- Elitism/celebrity: we are as a society, for whatever reason, drawn to famous people, those with power and those with celebrities visit a local community or when famous local people are in the new.
- Human Interest: this is the 'bread and butter' of local news, stories that create empathy or vicarious responses in relationship ordinary local people in a range of circumstances.
- Negativity: it is a sad fact that things going wrong are the substance of most local news, and how the local community will be affected in negative ways by such events. success stories are actually more common in local news than in national or global news, but they still play second fiddle to bad news on most days.
- Local Interest: many national news stories will be adapted to a local angle. an example of this, which also demonstrates a high level of negativity, would be the reporting of a local soldier killed in action in Iraq.
this gives reporters a guideline on how structure their stories overall the news values is a set that heps the reporter stories come to life.
No comments:
Post a Comment